“Poetic Intellectual” – the new film campaign Autumn 2018 by the traditional lingerie manufacturer BELDONA, unexpectedly reflects the wild side of nature and explores the growing urge to rejoin nature and encourage us to trust our intuitions. This is explored through an expressive collection of natural textures, tactile surfaces and intricately decorated designs that seek global influences and create contemporary pieces. The result: a weightless and dramatic aesthetic.

The campaign is part of BELDONA’s new content marketing strategy where image films aim to capture the flair and spirit of the new vision in a sensitive manner, revealing the brand personality in its new zeitgeist.

Director/DoP: Daniel Kunz
Camera: Sven Wedekind
Photographer: Johannes Diboky
Assistant Photographer: Jeff Lanuza
Hair & Make-Up: Jehan Radwan
Hair & Make-Up 2nd: Alfredo Aguirre
Styling: Mirjam Schaffner
Styling: Nadja Erhart
Line/executive Producer: Julia Schrödl
Production Manager: Rubén Tamarit
Production Assistant/Making-of photographer: Andres Jose Gorriz
Production coordinator: Lluis “Speedo” Pérez
Props: Luca Scaroni
Edit & Grading: Daniel Kunz & Sven Wedekind
Music: DomRec Studios
Models: Sif Dag & Tamara Francesconi
Client: Beldona, Sonya Suscetta
Producer: cheese & chocolate Film SA